Derek Maxfield is the Founder and CEO of Curated, a commerce platform that empowers creators to control how their audiences discover, purchase, and engage with brands they build. Before launching Curated, Derek co-founded Younique with his sister, Melanie Huscroft, to support Saprea, an organization dedicated to aiding survivors of childhood sexual abuse. With over 20 years of experience in social commerce and technology, Derek focuses on creating innovative tools that transform influence into sustainable brand ownership. He values his roles as a husband and father of five, with faith and family as his guiding priorities