SALT LAKE CITY — Utah’s consumer sentiment rose 3.2% in November, according to the Zions Bank Consumer Sentiment Survey. This increase, from 73.4 in October to 75.8 in November, is within the survey’s margin of error. A similar survey conducted by the University of Michigan reports that sentiment fell 4.9% among Americans as a whole during November, although this change is also within the survey’s margin of error.
“Utah consumer sentiment increased in November, reversing a contraction the previous month and a continued downward trend in national sentiment,” according to Robert Spendlove, Zions Bank senior economist. “Utah consumer sentiment also continues to exceed national sentiment.”
The full results are now available online and the latest report is attached.
About the Zions Bank Consumer Sentiment Survey
Zions Bank publishes Utah’s monthly consumer sentiment index in partnership with the University of Utah’s Kem C. Gardner Policy Institute. The survey questions are identical to essential questions from the University of Michigan’s national consumer sentiment survey, with additional questions specific to the state of Utah. The monthly report on consumer sentiment includes a comparison of the Utah and U.S. indices, along with response data for each survey question.
About Zions Bank
Zions Bank is Utah’s oldest financial institution and is the only local bank with a statewide distribution of branches operating 93 full-service branches. Zions Bank also operates 26 branches in Idaho and Wyoming. In addition to offering a wide range of traditional banking services, Zions Bank is also a leader in small business lending. Founded in 1873, Zions Bank has been serving the communities of Utah for more than 150 years. Additional information is available at www.zionsbank.com. A division of Zions Bancorporation N.A., Member FDIC.