People On The Move

People on the move is your weekly roundup of promotion and hiring news throughout the state of Utah.

Salt Lake City― Cushman & Wakefield Salt Lake City is proud to announce Alison Beddard as the new Managing Principal for Utah operations. Based in Salt Lake City, Beddard will oversee the strategic growth of the firm’s business lines in the Salt Lake City, Ogden, and Park City markets. Ms. Beddard began her career with Cushman & Wakefield in 2005, specializing in cutting-edge portfolio strategies in office leasing, acquisition and dispositions of assets for institutional occupiers, private investors and non-profit organizations. She has been involved in many high-profile transactions in Salt Lake City. Her notable transactions in the past 12 months include representing the University of Utah in the largest hospital BTS in the State of Utah (170,000 RSF), and American Express in a 100,000 RSF BTS office lease. Since 2010, she has completed over $400 million in transaction value. Ms.Beddard served as 2017 President of the CREW Network, an international organization of 11,000+ members. During her term as President, she guided the Board through a global expansion, the selection and transition of a new Chief Executive Officer, and a comprehensive redesign and launch of CREW’s online networking community. Alison continues to contribute as a Member of CREW’s Executive Committee for International Board of Directors. She was recently appointed to serve on Cushman & Wakefield’s Leadership Council for the Women’s Integrated Network (WIN) and the firm’s Charitable Foundation Advisory Board. A 1997 graduate of Virginia Tech, Ms. Beddard is an avid outdoor enthusiast, gourmet cook, and world traveler.

Salt Lake City―Collective Medical delivering the nation’s largest and most effective network for care collaboration, announced the appointment of Steven Goldschmidt as vice president of post-acute network development. In this role, Mr. Goldschmidt is focused on accelerating the nationwide onboarding of post-acute providers onto the Collective Network™, including skilled nursing facilities, home health organizations and other long-term care organizations. Post-acute providers gain near-immediate value from joining Collective’s nationwide network, which covers all points of care including emergent, inpatient, behavioral health providers, ambulatory clinics, ACOs and health plans. In a recent storySkilled Nursing News reported that in less than six months of joining the Collective Network, Marquis Companies, a skilled nursing provider in the Pacific Northwest, realized a 60 percent reduction in readmissions. Mr. Goldschmidt joins Collective as a post-acute healthcare technology veteran. Before joining Collective, Mr.Goldschmidt established himself as the senior director of sales at SigmaCare. He went on to become vice president of enterprise sales at MatrixCare. His experience in handling rapid scaling within the post-acute sector is invaluable as Collective continues to rapidly onboard healthcare organizations across the country to remove friction from transitions of care for improved patient outcomes and decreased hospital readmissions. The Collective Network and Platform are supporting dramatic improvements in reducing avoidable readmissions. As an example, Legacy Salmon Creek Medical Center of Tacoma, Wash., was able to reduce its all-cause readmissions rate by nearly 25 percent over 24 months. It did this through a program supported by Collective technology enabling frictionless collaboration with community providers. Inadequate care transitions – especially transitions between care settings – create greater financial risk for providers and poorer outcomes for patients. In general, The Centers for Medicare and Medicaid Services found that almost 20 percent of Medicare patients were readmitted to a hospital within 30 days, costing more than $26 billion per year. This massive issue can be attributed to the communication gap between the different branches of our healthcare system. Collective Medical is endorsed as a best practice for emergency medicine by the American College of Emergency Physicians. The company has been recognized by Inc. Magazine and by the MountainWest Capital Network as one of Utah’s fastest growing companies.

Salt Lake City―KI is pleased to announce Julie Wissler has been named Distribution Agent for the Utah Territory, effective December 1. In her new role, Ms. Wissler will work to provide dealers, architects, designers, and end users throughout the state of Utah with the latest in KI’s furniture solutions. Ms. Wissler has more than 20 years of experience in the contract furniture industry. Prior to working on behalf of KI, Wissler served as Principal and Area Sales Manager with The Skinner Group, a manufacturers’ representative group based in Denver. She has also held marketing and sales positions with Kimball, Knoll, and Henriksen Butler. Ms.Wissler will market and distribute KI products through her firm, Interior Products Group, a wholesale distributor of furniture products.

Lehi―Frelii Inc. (OTC Pink: FRLI) (“Frelii” or the “Company”) announced the appointment of Leslie M. Norris to its Board of Directors (the “Board”), effective December 12, 2018. Ms. Norris brings nearly 40 years of experience as a business strategist and brand expert to the Frelii Board. Norris has worked with Fortune 100, mid-cap, early stage and startups, all in a global capacity. She is currently the Founder and CEO of Springboard5 Marketing, a global strategic PR & Marketing firm that focuses on life science, Biotech, and technology companies. She is also Founder and CEO of ARCexperts, a global audit, risk, and regulatory compliance firm. In addition, she serves as an independent consultant and advisor to tech and life science companies, providing insight for business planning, executive leadership, operational efficiency, strategic planning, and global emergence. Ms. Norris has been an angel investor for 25 years and has worked with investment groups in the US and Europe.As an executive officer, she has headed not only her own companies but served as interim CXO for a number of companies throughout her career. Most of those engagements were to assist dozens of companies through investment phases, mergers and innovative acquisition strategies; recognizing that in today’s market, unique IP and acquisition strategies are a must for strong investor and shareholder success. Ms.Norris has received numerous awards for her achievements as a professional and entrepreneur. Although she brings a somewhat conservative business nature to each endeavor, she strongly believes in remaining agile and forward thinking, as obsolesce is something that professionals and companies alike must be vigilant to avoid.