Utah— Visible Supply Chain Management (Visible), an industry leader in shipping and fulfillment services for small to midsize businesses, partnered with the U.S. Postal Service (USPS) to ensure 18,000 COVID-19 test kits were shipped and delivered to consumers.

A large logistics provider had its unit shipping capacity capped at 17K test kits per day by one of the large parcel shipping companies due to current holiday shipping volume— referred to by some as ‘Shipageddon.’ Since the company needed to ship 35K test kits every day, that restriction left it with 18K kits still to ship to consumers each day.

The company contacted its technology partner, ShipStore, which then reached out to Visible. Because of Visible’s long relationship with the USPS, and being second only to Amazon as a reseller of USPS rates, the company secured a cost-effective shipping option using its favorable Priority Mail rates and delivered the 18K test kits to consumers the next day. And by utilizing Visible’s unique proprietary technology, the customer could implement a customized multi-carrier strategy designed to sustain it through the similar and inevitable shipping challenges to come.

“Whether our customer is an e-commerce retailer or a health service provider, our job is to make sure they are successful in moving their product in the most efficient and cost-effective way possible. And our partnership with the USPS helps us do that,” said Casey Adams, Visible’s president. “We know retailers need security and repeatability in shipping capabilities, so we provide customized recommendations for each unique situation.”

With three quarters (75 percent) of consumers saying they will do some portion of the holiday shopping online and nearly half (43 percent) planning to shop exclusively online, the ecommerce growth seen since early in the pandemic is almost certain to continue, ensuring the early demand for shipping capacity will likely grow significantly through the holidays. In fact, major carriers have already reported dramatic increases of 30 percent demand compared to last year, and that number will surely escalate.

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About Visible Supply Chain Management (Visible)

Since 1992, Visible Supply Chain Management has provided customized solutions for B2B and B2C organizations. With comprehensive services in e-commerce, direct sales, direct response and omnichannel, Visible can design effective strategies for clients that include transportation, logistics, brokerage, fulfillment and even custom packaging solutions.