UB Insider #58: Keep Your Friends Close And Your Competitors Closer UB Insider #58: Keep Your Friends Close And Your Competitors Closer
UB Insider #58: Keep Your Friends Close And Your Competitors Closer

How can your competitors help you get ahead? Paxton Gray, vice president of operations for 97th Floor, tells how small and young companies can mine their competition’s customers and build a better business along the way. Gray’s remarks are based on a lecture he gave at the Utah Business Marketing Analytics Bootcamp, held August 9 at The Leonardo. This podcast was also recorded on-location at The Leonardo. Subscribe to our podcast or download this episode on Apple Podcasts, Stitcher or Google Play.