Denise Cartwright Found Joy When She Invented CRUDE

When Denise Cartwright thinks about her success, she’s most proud of her contribution to helping alleviate America’s inflammatory skin disease problems. A master esthetician of 10+ years as well as the founder and CEO at CRUDE Personal Care, Ms. Cartwright has always been one to dream big. As she developed CRUDE in her kitchen after an experiment with oil-cleansing, within six months she was able to help more people heal their acne with her oil product than she had in six years as an esthetician using the most cutting edge products. Now, five years later, she is following her passion and has helped thousands of customers around the world. “Do the things that make you feel alive,” she advises. “If you hate doing it, it’s not your job.”