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Sabrina Stover: Instilling a Culture of Recognition and Reward

By: Josh McFadden

November 1, 2012

In any job, it’s important to do what you love and love what you do. This philosophy has helped Sabrina Stover take local business BidSync from a small operation to a thriving leader in the e-procurement industry.
Founded in 1999, BidSync provides high-quality electronic bid notification and e-procurement solutions. BidSync links up vendors and suppliers to organizations that need products and services. After several years’ experience in Ohio as an executive in the software industry, Stover joined BidSync in 2008 as its CFO. Five months later, she became CEO.
“I came to Utah in 2007 making the decision to find something fun to do,” Stover says. “I saw BidSync as having so much potential.”
Upon joining BidSync, Stover instituted a positive, enjoyable atmosphere. She, her executive team and employees feel a sense of gratification and pride in the work they do.
“It’s extremely important that you enjoy what you do,” Stover says. “You must believe in what you’re doing and value what you’re doing. You must be focused on having your heart into it.”
BidSync employees are talented and dedicated to their work, and Stover is a staunch proponent of rewarding employees for their efforts and accomplishments and in making BidSync a truly fun place to work.
Under Stover’s leadership, BidSync offers exceptional benefits, including health insurance and a generous retirement plan. BidSync employees also receive gym memberships and have free-lunch Fridays. Recently, the company treated employees to a day at Lagoon.
“If you take care of employees, the business will take care of itself,” she says. “As we’ve continued to grow, we’ve kept that philosophy of ‘We’re all in this together.’ We try to pay back employees and their families.”
BidSync is experiencing robust growth, but Stover still places a premium on maintaining a close-knit company culture. She often holds “CEO lunches,” where she takes six randomly selected employees to lunch. In a relaxed atmosphere, Stover gets to know employees and develops relationships of trust.
Stover also strives to live and teach the ideals of integrity and accountability. In this vein, she has sage advice for any business leader in any industry.
“Don’t ask employees to do something you’re not willing to do yourself,” she says. “We’re all working for the same goal. We all have to be willing to roll up our sleeves and go to work.”

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