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American Fork-based girls’ clothing company, Persnickety Clothing, has announced the launch of “Baby by Persnickety,” a limited baby line available for pre-sale on the company’s website.
“Persnickety Clothing Company is excited to announce the newest addition to the Persnickety family of clothing,” said Corinne Rickenbach, owner and co-founder of Persnickety. “Over the past few years we have had requests from all our Persnickety fans for items designed for babies.Baby by Persnickety is exactly that: tiny creations that are complete with ruffles, trims, super soft fabric and amazing designs.”
The new clothing lines will support children in poverty, as a portion of the proceeds from each clothing item purchased goes to support the poor.
Persnickety Clothing Company was founded spring of 2010. Since then the company has partnered with about 300 independent retail stores worldwide.
“Over the past three years, we at Persnickety Clothing Company have worked hard to establish a name for ourselves in children’s wear,” Rickenbach said. “We have had a tremendous response from our reps, retail partners and consumers that support our brand. We are excited about the growth we have experienced and see tremendous opportunity ahead.”