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Draper — Nutranomics, Inc. has signed a product supply and distribution agreement with Tezarat Trade Corporation of Dhaka, Bangladesh. Tezarat Trade is a conglomerate of food, clothing, and health care product manufacturing and distribution.
Sadaruddin Chandu, the owner of Tezarat Trade, and Nutranomics' CEO Tracy K. Gibbs, have developed a strong professional relationship over the last seven years.
"Mr. Chandu and I have been patiently preparing and waiting for the right time to begin distribution of Nutranomics' products throughout Bangladesh," Gibbs said. "The market was just too immature for our products seven years ago, but now we feel that the rapidly growing middle class population in Bangladesh is ready for more organic, quality whole food dietary supplements to improve their health and well-being."
Tezarat Trade is expected to organize local news media and reporters during the first week of December to cover the entry of Nutranomics products into the Bangladesh market. Training of Tezarat Trade sales reps will begin shortly thereafter.
The entry of Nutranomics into the Bangladesh market is part of an ongoing Asian market and new product expansion currently being undertaken by Nutranomics, which currently has established trademark registration in six Asian markets and distribution agreements signed in five countries.