October 25, 2012

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Article

McDonald’s Modernizes Redwood Road Location

Press Release

October 25, 2012

The McDonald’s restaurant located at 1655 S. Redwood Road celebrated a grand-re-opening with several contemporary changes designed to enhance the customer experience. This is the fortieth restaurant in Utah to undergo a redesign with a more contemporary look and feel since the 2011 nationwide revamp launched.

The Redwood Road McDonald’s, operated by local business owner Chuck Sparrer, hosted the Salt Lake City Chamber of Commerce and the Utah Hispanic Chamber of Commerce for a ribbon cutting on Wednesday, Oct. 24. The restaurant will continue to offer grand opening offers daily through November 30.

“We are celebrating a new look, new approach inside and out as a sign of how McDonald’s is changing with the times to give our customers a dining experience that’s more inviting,” said Sparrer. “We believe customers deserve freshly prepared, quality food served inside an environment that is modern, dynamic, enjoyable and comfortable.”

Highlights of the redesigned restaurant include: expanded dining area, a completely new, modern exterior, redesigned landscaping that includes new grass that grows slower and requires less water, enhanced double-lane drive-thru for faster service. All exterior lighting is now LED lighting to reduce power usage and improve visibility. Inside, customers will enjoy comfortable lighting, modern red-themed color schemes that reflect the personality of the brand, along with furniture updates. Technological enhancements include power outlets at seating areas for customers who are utilizing McDonald’s free Wi-Fi.

The drive thru is now open 24-hours a day. “We know that many of the people working in this area work a variety of shifts and we offer this as opportunity to enjoy breakfast after midnight,” said Sparrer.  Utah McDonald’s have recently expanded their menu offerings during late nights to provide more variety during the very early morning hours.

In 2011, McDonald’s USA announced a $1 billion investment to redesign the majority of its 14,000 U.S. restaurants by 2015. Last year, McDonald’s and its franchisees remodeled 600 restaurants and rebuilt 200 nationwide. In 2012, McDonald’s plans to improve on that total, targeting 800 new remodels, 225 rebuilds, and 175 new store openings – a 24 percent total increase in renovations over the previous year.

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