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Salt Lake City – Education technology company MasteryConnect announced it is acquiring Cambridge, Mass.-based Socrative, a student response system that increases classroom engagement, for $5 million in cash and stock. The deal will add Socrative's real-time classroom assessment functionality to MasteryConnect's existing suite of cloud-based software and apps for mastery-based learning in K-12 settings.
The acquisition builds on MasteryConnect’s growth, expanding the company's reach to more than 21 million students and 1 million teachers. Currently, MasteryConnect is utilized in 85 percent of U.S. school districts across all states and in more than 175 countries.
“MasteryConnect's vision is to provide a platform to support teachers' efforts to identify real-time levels of student understanding, which enables them to spend more time with their students in a personalized learning environment,” said Cory Reid, CEO of MasteryConnect. “Adding Socrative helps us further this vision and give teachers and students more tools to inform the learning process and enable true mastery of concepts in the classroom.”
Through apps for mobile and desktop devices, Socrative delivers simple technology to enable instant classroom engagement, assessment and personalization through educational exercises, games and other tools. These apps allow teachers to receive feedback from their students in real time so they can personalize instruction.
“Socrative’s extremely high user engagement and rapid growth are driven by the simple, widely accessible and relevant real-time assessment capabilities we provide,” said Ben Berte, CEO of Socrative, who will now become director of user engagement for MasteryConnect. “We’re extremely excited to partner with Cory and the team at MasteryConnect, whose company mission and values align with ours perfectly. By joining together, we’ll be able to deliver fully integrated assessment solutions for schools and districts around the world.”
All of Socrative's employees will be retained in the acquisition, with all but a few remote workers relocating to MasteryConnect's headquarters in Salt Lake City.