June 23, 2014

Cover Story

CEO of the Year

Utah’s business landscape is rich with professionals who have le...Read More

Featured Articles

Did you go Skiing this winter?

Around Utah

Sections

Spotlight
Martin Plaehn

Spotlight
Karen Sendelback

Legal Briefs
Social Media and Employers: Friends or Enemies?

Money Talk
The Case for HSAs

Economic Insight
Time to Show Up

Lessons Learned
Make a Move

TechKnowledge
In the Lab

EntrepreneurEdge
Rent to Own

Business Trends
Back from the Dead

Executive Living
Artful Inspiration

Features
A Breath of Fresh Air

Features
Worst-Case Scenario

Regional Report
Northern Utah

Focus
Measure Up

Industry Outlook
Travel & Tourism

Players
Players

Article

MasteryConnect Acquires Massachusetts-based Socrative

Press Release

June 23, 2014

Salt Lake City – Education technology company MasteryConnect announced it is acquiring Cambridge, Mass.-based Socrative, a student response system that increases classroom engagement, for $5 million in cash and stock. The deal will add Socrative's real-time classroom assessment functionality to MasteryConnect's existing suite of cloud-based software and apps for mastery-based learning in K-12 settings.

The acquisition builds on MasteryConnect’s growth, expanding the company's reach to more than 21 million students and 1 million teachers. Currently, MasteryConnect is utilized in 85 percent of U.S. school districts across all states and in more than 175 countries.

“MasteryConnect's vision is to provide a platform to support teachers' efforts to identify real-time levels of student understanding, which enables them to spend more time with their students in a personalized learning environment,” said Cory Reid, CEO of MasteryConnect. “Adding Socrative helps us further this vision and give teachers and students more tools to inform the learning process and enable true mastery of concepts in the classroom.”

Through apps for mobile and desktop devices, Socrative delivers simple technology to enable instant classroom engagement, assessment and personalization through educational exercises, games and other tools. These apps allow teachers to receive feedback from their students in real time so they can personalize instruction.

“Socrative’s extremely high user engagement and rapid growth are driven by the simple, widely accessible and relevant real-time assessment capabilities we provide,” said Ben Berte, CEO of Socrative, who will now become director of user engagement for MasteryConnect. “We’re extremely excited to partner with Cory and the team at MasteryConnect, whose company mission and values align with ours perfectly. By joining together, we’ll be able to deliver fully integrated assessment solutions for schools and districts around the world.”

All of Socrative's employees will be retained in the acquisition, with all but a few remote workers relocating to MasteryConnect's headquarters in Salt Lake City.

Utah Business Social
UB Events View All
SAMY Awards 2015Utah Business Event
Jan 23, 2015
Utah Business magazine along with Presenting Sponsor: Griffin Hill, Premier Sponsors: The Summit ...
Forty Under 40 - 2015Utah Business Event
Feb 26, 2015
Utah Business Magazine along with Presenting Sponsors: Kirton McConkie, BIG-D Construction and Ma...
CEO of the Year 2015 ... NOMINATIONS NOW OPEN!Utah Business Event
Mar 31, 2015
CEO of the Year Nominations end - January 7, 2015. Visit: www.utahbusiness.com/nomination_item...
Community Events View All
Create Success: Intellectual Property Protection for Growth Technology Companies
Dec 31, 2015
This is a presentation by Michael Best, a major national leader in the commercialization of Intel...
Inbound Marketing SLC: Focus on Ecommerce
Dec 31, 2015
Come learn from four ecommerce experts how to grow your business through inbound marketing. Regis...

info@utahbusiness.com  |  90 South 400 West, Ste 650 Salt Lake City, Utah 84101   |  (801) 568-0114

Advertise with Utah Business

Submit an Event

* indicates required information
* Event Name:
Price (general):
Website (if applicable):
Coordinator's Name:
Coordinator's Email:
Coordinator's Phone:
Venue Name:
Venue Address:
Venue City:
Venue Zip:
Event Capacity:
Date(s):
to
* Event Description:
  Cancel