May 1, 2014

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Article

LifeVantage Launches Anti-Aging Line

Press Release

May 1, 2014

Salt Lake City — LifeVantage Corporation has launched a beauty system consisting of a full line of anti-aging skin care products under its existing TrueScience brand. The new regimen was unveiled at the company's annual global convention, held April 23-26 in Salt Lake City.

The full TrueScience skin care regimen consists of four products: TrueScience Ultra Gentle Facial Cleanser, TrueScience Perfecting Lotion, TrueScience Eye Corrector Serum, and TrueScience Anti-Aging Cream, which is an enhanced version of the company's existing anti-aging facial cream. The regimen has been tested in an independent third-party clinical study and has been shown to reduce the visible signs of aging by using Nrf2 technologies to mitigate the visible effects of skin damage caused by oxidative stress.

The products are available immediately and will be sold through the company's distributor network in all markets where LifeVantage currently operates.

"We are excited to introduce our new skincare line," said Douglas C. Robinson, president and CEO of LifeVantage, "These products leverage our significant research on Nrf2 and oxidative stress as well as the TrueScience brand."

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