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Ogden – Goldenwest Credit Union was recently honored with a Diamond Award, which recognizes outstanding marketing achievements in the credit union industry.
The award was presented by the Credit Union National Association (CUNA) Marketing & Business Development Council, a national network comprised of over 1,100 credit union marketing and business development professionals. Awards are given in each of 33 categories.
Goldenwest was recognized with the award for a community service project completed in South Ogden City, the hometown of the credit union’s corporate office.
As part of its 75-year celebration, South Ogden City held a contest in 2011 for a mural design on the city’s water towers. After a design was selected, it took the city about a year to raise the funds to complete the project. A last-minute grant from the Weber County R.A.M.P. program helped to pay for paint and supplies. However, South Ogden City was faced with the challenge of recruiting and organizing a team of volunteers to paint the towers before the weather turned too cold to paint. That is when Goldenwest stepped in with the labor.
With a request for volunteers from staff, Goldenwest arranged for 50 employees to paint the towers in a one week period of time. Volunteers painted in three-hour shifts, and in total, Goldenwest donated more than 150 hours to complete the project.
“At the beginning of 2012 our CEO challenged the management team to find a way we could give back to the community through service,” said Diana Windley, vice president of marketing at Goldenwest. “Helping South Ogden City complete a year-long project was not only rewarding, but fun for everyone who volunteered.”
The Diamond Awards competition is among the most prestigious in the credit union industry.
Award winners were recognized at the council’s 20th annual conference held March 24-27 in Anaheim, Calif.