November 1, 2011

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Around Utah

Sarah Cutler

November 1, 2011

SALT LAKE AREA

Salt Lake City - TREEHOUSE INTERACTIVE introduced new partner marketing functionality for its Reseller View PRM solution. The new functionality includes automatically co-branded marketing content, full-service outbound marketing campaigns and co-branded partner micro-sites.

Salt Lake City - The official website for the STATE OF UTAH, www.utah.gov, was recognized with a Best in Class Interactive Media Award, sponsored by the Interactive Media Council, Inc. The award signifies the highest honor bestowed by the Interactive Media Awards and a near perfect overall score.

West Valley City - BLENDED STAR celebrated the opening of its first JAMBA JUICE franchise with a grand opening. The store is located outside of the Valley Fair Mall. This is the 11th Jamba Juice store and the first new store opening for Blended Star, LLC.

Draper - FLEXPOINT SENSOR SYSTEMS received a follow-up order from NASA to supply its patented bend sensors. This is the second generation of custom sensors NASA has ordered. Flexpoint Sensor Systems is a supplier of thin film sensing technology to many industries including automotive, medical, industrial controls and consumer products.

Salt Lake City - V3 SYSTEMS has a new, simplified and cost-effective licensing model for all VMware View and vSphere deployments. V3 Systems’ OEM licensing offers options for all desktop projection and deployment technologies, greatly simplifying the migration of physical desktops and architectures, and creating a new revenue paradigm that is expressed as a charge or cost per desktop utilized.

Salt Lake City - The Salt Lake City office of CB RICHARD ELLIS brokered a 35,000-square-foot office lease for EMC CORP at Lone Peak Center, located at 11747 Lone Peak Parkway in Draper. EMC Corp helps IT departments store, manage and protect information. Based in Mass., the company recently announced plans to hire several hundred people to work at its new Draper location.

Salt Lake City - REBECCA LEE MARKETING joined the Constant Contact Partner Program as a solution provider partner. Rebecca Lee Marketing will now be able to provide its clients with easy-to-use email marketing, social media marketing, event marketing and online survey tools to help them create and build strong, lasting customer relationships.

Salt Lake City - WWW.UTAHSWEETSAVINGS.COM was launched to help people in Utah save money with daily deals and coupons. Deals range in categories including entertainment, dining, clothing and accessories, beauty and personal care, toys, office supplies and real estate, among others.

Salt Lake City - ORANGE LEGAL TECHNOLOGIES released its new PurpleBox In-Place Collection and Assessment Appliance. The PurpleBox provides legal and IT professionals an affordable and robust tool for collecting and assessing ESI by allowing users to efficiently detect, identify, search and report on newly considered and previously privileged ESI across multiple document repositories.

Salt Lake City – COLORADO RARE EARTHS acquired Salt Lake City-based U.S. RARE EARTHS (USRE), a privately held rare earths junior exploration company. The USRE properties offer unique opportunities to investigate several unusual rare-earth mineral assemblages with the potential for multiple byproducts. Colorado Rare Earths will change its name to U.S. Rare Earths.

Salt Lake City - DATAMARK launched Ed4Life, its new source of high-intent, program-specific education leads. Ed4Life, which is already generating leads for 25 schools, uses targeted direct mail campaigns to identify prospective students who may not respond through internet marketing channels, matching them with colleges and universities that can help them advance their careers.

Salt Lake City - ARUP LABORATORIES introduced its newest SNP-based microarray technology, the Affymetrix CytoScan HD Array. SNP-based microarrays identify unbalanced chromosomal abnormalities in patients with unexplained abnormal phenotypes such as intellectual disability, dysmorphic features, congenital anomalies and autism.

Salt Lake City - V3 SYSTEMS began selling VMware virtualization and cloud infrastructure software in its virtual desktop appliances. V3 Systems is one of the newest entrants into the virtualization market with its line of appliances: a series of five drop-in appliances that can support between 50 and 400 virtual desktops that are faster than native desktops on a single appliance

Sandy - O.CO (also known as Overstock.com) opened a new outlet store at 8550 S. 1300 East. In conjunction with the opening of the Sandy store, O.co no longer operates its warehouse store at 955 S. 3800 West. The store is approximately 18,000 square feet and has more than 1,000 different products that change almost weekly.

Salt Lake City - HZO, a Utah-based company with breakthrough WaterBlock technology for consumer and industrial electronic assemblies, has completed a capital raise to immediately launch global sales of its patent-pending technology. HzO uses proprietary chemical formulas and application techniques to protect electronic circuitry for multiple markets and industry sectors.

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